In case you missed it (do you live under a rock? Or were you just using The Guardian’s republican view?), the Duchess was admitted to hospital early this morning.
Maternity clothing manufacturers might be lamenting the Duchess no longer being a walking billboard for their wares, but her old faithful brands will welcome her back with open arms.
The big question? Not what the littlest royal will be named, but what will his mother wear to face the hospital press pit tomorrow! Any thoughts?
UPDATE 23 July: The Duchess wore bespoke Jenny Packham – check out the gorgeous photo of the Cambridges (right).